Course curriculum

  • 1

    MODULE ONE: Introduction

    • Introduction: What is a Strategy & Why Do You Need One? Understanding why you need a strategy and the impact it can have on your business will be the first step in taking action towards building a profitable business on social media.
  • 2

    MODULE TWO: Goal-Setting

  • 3

    MODULE THREE: Identifying Your Ideal Client

  • 4

    MODULE FOUR: Developing Your Mission Statement

  • 5

    MODULE FIVE: Brand Identity

  • 6

    MODULE SIX: Content Strategy & Launch Calendar

  • 7

    MODULE SEVEN: 3-Month Campaign Plan

  • 8

    MODULE 8: Engagement Strategy

  • 9

    MODULE 9: Reporting Metrics

  • 10

    MODULE 10: Building your Strategy

  • 11

    BONUS MODULES